Name: Kelly Shatat / Current Company: Moon and Lola / Title: Founder and CEO / Years in Business: 12 / Education: BS in Pharmacy from UNC What was your first job after college? Pharmaceutical Sales Rep – it taught me the importance of building relationships with your customer! What was the process of developing the first Moon and Lola […]
January 7, 2016
5 Steps to a Successful [Re]branding Process Written by Nikki Mihalik Hello again, entrepreneurs! If you’re just joining us, I recommend you quickly catch up on Part I and Part II of this series. Ok…done? Let’s talk about HOW to rebrand! Here are 5 basic steps to take when preparing for the process: 1. […]
January 5, 2016
5 Things You Should Be Able to Say If You’re ready to Rebrand Written by Nikki Mihalik Hey, creatives! Welcome back to my series on rebranding. Today we’re going to tackle the question, When should you rebrand? First, let’s get something straight :: Do you WANT to rebrand? and Are you READY to rebrand? […]
December 29, 2015
5 Questions to Ask Yourself If You’re Considering a Rebrand Written by Nikki Mihalik of Akula Kreative To put it simply, branding is your reputation as a business. It’s a collection of visuals and interactions by which consumers will choose to buy from you or someone else. Your logo, color palette, typography, graphics, patterns, […]
December 17, 2015
I absolutely love the creative freedom that comes with working with various product lines. The way that you style the art/merchandise says so much about what you believe, what you’re passionate about, and why you think your products rock. Styling has the power to connect to your audience in a way that encourages them […]
December 3, 2015
Jessica is a watercolor artist, custom wedding stationer, and brush calligrapher specializing in creative designs for a lovely life. She lives in Knoxville, TN and is a valuable collaborator with The School of Styling.We are excited to have her as one of our speakers at our upcoming workshop in Nashville. To connect with Jessica and […]
November 17, 2015
Rachel Linder and her husband are a photography team from Raleigh, NC. Her expertise in her craft, as well as, her savvy business practices makes her the perfect person to tackle such a sensitive subject. The School of Styling works with Rachel often, and we can’t think of a better person to share advice […]
November 12, 2015
It’s no secret that Instagram is my absolute favorite social media platform because it’s a quick place to go for inspiration + information. With that being said, I do have a love/hate relationship with all social media. At times, it’s easy for me to get frustrated with how “perfect” everything looks. I begin to compare […]
November 5, 2015
Written by: Stephanie Scholl Moving to a new city can be daunting for anyone, especially if you’re relocating your own small business and establishing yourself in a new city! I moved from Washington, DC to Raleigh, NC just over two months ago, and with the move, I took my wedding planning and design business, […]
October 29, 2015